SEO Moola

From Blogs to Riches

AdBrite Goes 2.0

Posted by johan November 06, 2006

TechCrunch just published an article covering Adbrite’s new advertising platform. The new platform should give us publishers even more options in ad-based income strategies. Michael Arrington of TechCrunch goes on to say,

A key feature they [Adbrite] have launched is the ability to allow publishers to stay with their current network, and change to Adbrite ads only if they’ll make more from those ads. So a publisher can show Google ads most of the time, and Adbrite will switch their own ads in only if they’ve sold inventory that pay over a publisher-set CPM level.

Couple that with the option to use text link ads, banner ads, and full-page ads (”interstitials”), and you got yourself a very nice advertising platform for publishers and advertisers alike.

If you are on the advertiser side, you can now rely on features such as highly specific demographic targeting, which appears to be on par with the MSN adCenter platform. MSN adCenter has gone to great lengths to provide fine-grained geographic and demographic targeting.

Nonetheless, the accuracy of almost any demographic targeting that suggests that it can pinpoint income levels, gender, etc. is probably rather low, especially considering that home networks and computers are often shared between parents and their children, as just one example. But, nonetheless, it is great to see that Adbrite is embracing an improvement and expansion of their offerings; it will be interesting to see how it plays out.

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Top 10 Google Don’ts

Posted by johan November 04, 2006

There is a lot of SEO-related information available on what to do to optimize your organic search engine ranking. But, perhaps equally important, are the things you should refrain from doing, if you want to maintain or increase your page rank that is.

Marziah Karch at About has a nice article on some of the essential things that you want to avoid, unless your goal is to be “banned” from search engines. She focuses on Google in particular, but many of her tips are applicable to almost all search engines, including Yahoo, MSN, etc.

The top 10 things to avoid can be summarized as:

  1. Cloaking
  2. Duplicate Content
  3. Have a Robot Write Your Web Site
  4. Add Keywords that Don’t Relate to Your Content
  5. Link to Bad Neighborhoods
  6. Hide Text
  7. Title Stacking
  8. Distribute Viruses, Trojans, or Other Badware
  9. Doorway Pages
  10. Automated Inquiries

The bottom-line comes down to producing valuable content for your visitors. There are several recent examples of this in the blogsphere. The first being John Chow’s blog. He started his blog earlier this year, and just in the month of October, 2006, his blogging income was $1,361.64 based on Google AdSense and Vibrant Media IntelliTXT alone. [:on | smalltalk] is another site (also a blog) that demonstrates the traffic-driving power of valuable content. Within just a few months, the author has been able to gain 23167 visitors (October, 2006 statistics).

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Top Money Makers - Part 1

Posted by johan October 24, 2006

These days publishers, including bloggers, have a wide variety of income generating options available. The solution that almost everyone is familiar with is Google’s AdSense program. Although it is clearly a popular solution with pretty good baseline revenue potential for publishers, there are some strong contenders that are worth considering.

In fact, in certain instances, you may be able to combine contextual advertising like that of Google AdSense with other money-making solutions. But, be sure to review each outlet’s policies on mixing contextual ads of different advertising outlets, as there may be restrictions in some cases.

The top money makers that SEO Moola recommends include primarily contextual advertising, direct ad sales, as well as affiliate and referral programs. Together these basic revenue streams can help you increase and maintain a strong and steady cash flow month after month.

This is the first part of a SEO Moola several articles that will cover key cash generating techniques for content publishers.

Continue reading ‘Top Money Makers - Part 1′

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Top AdSense Earners

Posted by johan September 26, 2006

Most bloggers are familiar with AdSense and the potential to make money by placing contextual ads throughout their site. But, exactly how much are some of the top AdSense earners making? You might be surprised to learn of the enormous earning potential that AdSense offers, if you use the right techniques.

John Chow has a great article on some of these top AdSense earners, including Markus Frind of PlentyOfFish.com, who makes an amazing $300,000/month. Kevin Rose of digg.com makes $250,000/month–and the list goes on.

If you’re ready to sign up for Google AdSense and start making some moola, it’s not too late, nor will it cost you a dime. The sky is the limit.


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SEO Moola is Live!

Posted by johan September 12, 2006

Welcome to SEO Moola!

Key to SuccessThe sole goal of SEO Moola is to help you add some extra income to your existing revenue streams. The first question that enters your mind is probably how and what is the catch? Well, the how is simpler than you might think, and you may be surprised to learn that there is no catch.

Okay, so back to the how part. The basic premise is that through a blog (much like this one), you can attract visitors from all over the world, and these visitors in turn might decide to click on the ads shown on your blog. These ads are generally served by advertising outlets like Google, Yahoo, or MSN. In fact, it is very likely that you, yourself, have clicked on one or more of these ads when you search for something using, for example, Google’s search.

So, my blog visitors will click on ads displayed on my blog, but so what? Well, this is where it gets good. For each click, the advertising outlet will pay you for attracting that click. By accumulating many clicks per month, your passive income begins to grow. And, the more interesting content your blog holds, the greater the likelihood is that a visitor of your blog will find the ads interesting and click on them, which means more cash for you.

But, what is interesting content? What content will generate the most income for me? How do I come up with this content? All these questions and many more will be answered here at SEO Moola.

Stay tuned for handy tips and resources on how to turn your blog into a money-making machine.

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