SEO Moola

From Blogs to Riches

Top 50 Blogging Resources by Pronet Advertising

Posted by johan November 14, 2006

Yesterday, Pronet Advertising published an awesome list of the top 50 blogging resources that they recommend. The list is exhaustive to say the least and is a must read for anyone blogging or considering to start blogging. Some resources like Problogger and Copyblogger are classics, but I found quite a few new gems in their list including 21 Surefire Tips for a Successful Blog Launch.

Tags:

AdBrite Goes 2.0

Posted by johan November 06, 2006

TechCrunch just published an article covering Adbrite’s new advertising platform. The new platform should give us publishers even more options in ad-based income strategies. Michael Arrington of TechCrunch goes on to say,

A key feature they [Adbrite] have launched is the ability to allow publishers to stay with their current network, and change to Adbrite ads only if they’ll make more from those ads. So a publisher can show Google ads most of the time, and Adbrite will switch their own ads in only if they’ve sold inventory that pay over a publisher-set CPM level.

Couple that with the option to use text link ads, banner ads, and full-page ads (”interstitials”), and you got yourself a very nice advertising platform for publishers and advertisers alike.

If you are on the advertiser side, you can now rely on features such as highly specific demographic targeting, which appears to be on par with the MSN adCenter platform. MSN adCenter has gone to great lengths to provide fine-grained geographic and demographic targeting.

Nonetheless, the accuracy of almost any demographic targeting that suggests that it can pinpoint income levels, gender, etc. is probably rather low, especially considering that home networks and computers are often shared between parents and their children, as just one example. But, nonetheless, it is great to see that Adbrite is embracing an improvement and expansion of their offerings; it will be interesting to see how it plays out.

Tags:

Top 10 Google Don’ts

Posted by johan November 04, 2006

There is a lot of SEO-related information available on what to do to optimize your organic search engine ranking. But, perhaps equally important, are the things you should refrain from doing, if you want to maintain or increase your page rank that is.

Marziah Karch at About has a nice article on some of the essential things that you want to avoid, unless your goal is to be “banned” from search engines. She focuses on Google in particular, but many of her tips are applicable to almost all search engines, including Yahoo, MSN, etc.

The top 10 things to avoid can be summarized as:

  1. Cloaking
  2. Duplicate Content
  3. Have a Robot Write Your Web Site
  4. Add Keywords that Don’t Relate to Your Content
  5. Link to Bad Neighborhoods
  6. Hide Text
  7. Title Stacking
  8. Distribute Viruses, Trojans, or Other Badware
  9. Doorway Pages
  10. Automated Inquiries

The bottom-line comes down to producing valuable content for your visitors. There are several recent examples of this in the blogsphere. The first being John Chow’s blog. He started his blog earlier this year, and just in the month of October, 2006, his blogging income was $1,361.64 based on Google AdSense and Vibrant Media IntelliTXT alone. [:on | smalltalk] is another site (also a blog) that demonstrates the traffic-driving power of valuable content. Within just a few months, the author has been able to gain 23167 visitors (October, 2006 statistics).

Related Posts:

Tags: